Cosmetics: Behind the Scenes
Blog Post
Run a comb through your hair and apply a dollop of Coppertone® to your face: voila, presto, you’re ready for anything! Bring on the day, you can handle it—at least, that’s how it used to be. These days, most of us require a much more complicated beauty regimen, with North Americans spending upwards of $35 billion annually on makeup products alone. Between Instagram influencers, un-aging Hollywood celebrities, and the endless rows of cosmetics displayed at our local drugstores, it’s clear that the beauty and personal care industry is big business.
But what has to happen before all...